“I can’t get my shoes on over fourteen pairs of socks!”Ĭlearly the boy knew that it was important to have his socks, but didn’t understand why or how the socks were important… “Why aren’t you lined up with the other boys?” He asked. Two weeks later, Johnny failed to appear at the morning flag raising. On the first day of summer camp, the director informed all the little campers that he expected them to put on a fresh pair of socks every day. Keep it clean, and be ready to move on if you don’t get the laughter you thought you would. It’s a good idea to try the joke out on some friends first, to make sure they think it’s funny too. This is a classic technique that can work well as a way to relax and make the audience receptive. (Got this quote from The Joy of Sox, a charitable organization that donates socks to the homeless.)Ģ. And if you think about it, socks are very important to all of us… Socks meant everything to this man and many like him. He said that he knew of many pantries and shelters where he could get food, but there was no way he could walk the streets of his city without socks. Kiwi was a homeless man living on the streets of Toronto, Canada. “Socks are more important than food.” That’s what a man named Kiwi said recently. Be bold, original, challenge common beliefs, then back up your claim. Hopefully it caught your attention and made you want to read more. Note: If you would like a one-page condensed version of these 12 hooks, plus presentation tips to help them work for you, hit this button:ġ. I’ll continue with the sock example to help out poor Bob. So if it falls to you to give the next presentation on the importance of socks (or any other topic), here are 12 ways you can use to engage the audience from the very beginning. I’m already lacing up my track shoes and getting ready to sprint for the door. I don’t know why Bob’s talking about socks, and I don’t know why I should listen. “Hello, my name is Bob Smith, and for the next 45 minutes I’m going to be talking about the importance of socks.” It’s hard to think of a quicker way to shut down the audience than to begin by mumbling, Trying to hook an audience? The main thing is: Be Interesting! Click To Tweet The main thing is to do something interesting. There are lots of effective ways to do this.
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